Gaming Realms extends agreement with Scientific Games for Rainbow Riches brand

We are pleased to announce that we have extended our licensing agreement with Scientific Games, a global leader in providing gaming, sports betting and lottery experiences, for the development and distribution of games under the Rainbow Riches brand.

Working in partnership with Scientific Games, we have developed the market leading smash-hit Slingo Rainbow Riches game, which has recently won the 2020 Which Bingo Award for “Best Slot Game” and is also nominated for a 2020 EGR Operator Award in the “Game of the Year” category. Slingo Rainbow Riches has been a top 5 game for Gaming Realms since its launch, and has consistently ranked in the top 10 slot games on SlotCatalog.

Mark Segal, Chief Financial Officer of Gaming Realms, commented: “We have collaborated closely with Scientific Games over the years, successfully producing and distributing exciting games including fan-favourite, Slingo Rainbow Riches.

“We are thrilled to renew our license with Scientific Games for the Rainbow Riches brand, and look forward to continuing to work together to bring unique and innovative games to ever-increasing audiences globally.”

Dylan Slaney, SVP Gaming, Digital at Scientific Games, said: “Rainbow Riches is one of the most recognisable brands within the casino industry and continues to attract the interest of players worldwide.

“We’re more than happy to extend our licensing partnership with Gaming Realms, who have successfully evolved the brand through exciting new content that has resonated with a wide range of players. We’re looking forward to seeing yet more quality games developed by Gaming Realms that feature such an iconic character.”

About Gaming Realms
Gaming Realms creates and licenses innovative games for mobile, with operations in the UK, U.S. and Canada. Through its unique IP and brands, Gaming Realms is bringing together media, entertainment and gaming assets in new game formats. The Gaming Realms management team includes accomplished entrepreneurs and experienced executives from a wide range of leading gaming and media companies.

About Scientific Games
Scientific Games Corporation (NASDAQ: SGMS) is a world leader in entertainment offering dynamic games, systems and services for casino, lottery, social gaming, online gaming and sports betting. Scientific Games offers the gaming industry’s broadest and most integrated portfolio of game content, advanced systems, cutting-edge platforms and professional services. Committed to responsible gaming, Scientific Games delivers what customers and players value most: trusted security, engaging entertainment content, operating efficiencies and innovative technology. For more information, please visit scientificgames.com.

Like this article?

Share on LinkedIn
Share on Twitter
Share on Facebook
Scroll to Top